Industry Practice - Interpretype
For this Industry Practice project, I constructed a survey to see how people interpret different styles of typography in the context of clothe retail. I then designed an outcome visually displaying the results I gathered. To create this I learned a new binding technique called ‘concertina’ bound and hand bound it myself.
Folded out, on the front I display the 6 designs from the survey, with a brief highlight and summary of the results I got for each design, along with an insight as to why the design was used. On the reverse I present each question I asked, to each corresponding design, with the full results to my questions and to see the full breakdown and trend in responses using simple, colourful infographics.
With the concertina bound outcome presenting the results I also designed a visual summary document. This had two stages to it, the first consisted of industry research and the second, a visual summary of the design stages and development for the outcome.
To create this document I learned another new binding technique called ‘dos a dos’ and hand bound it myself with the two sections being perfect bound.